Sign up for higher education news and resources »
In 2007, The Whitley Printing Company created The Whelan Group (TWG), a full-service marketing firm providing creative publications, branding and institutional identity solutions to clients in the higher education marketplace.
In 2009, TWG acquired Zoom Interactive Marketing, an innovative direct marketing company also working within higher education. This expansion enabled TWG to add service offerings to include personalized Search marketing, interactive, online and mobile applications, and strategic enrollment solutions like predictive modeling.
In January of 2011, we began our transition from The Whelan Group to TWG Plus. Our vision was the same - provide award-winning enrollment marketing solutions paired with exceptional customer service to our growing client list of colleges and universities.
We’re here to help you locate, engage and attract the right students for your institution. We are committed to eliminating unnecessary spending in your enrollment process - from the initial Search through the matriculation process.
You shouldn’t have to waste valuable budget, time and staff on prospective students who aren’t likely to apply. This means we make each campaign a unique experience for you and your students. Each point of communication is an opportunity to connect with your students and we make sure you do so in ways that resonate with your audience.
Our approach to creative ensures your message is delivered in a timely manner, personalized and fresh. You won't see a templated approach at TWG Plus. You will see fresh ideas managed by experienced partners who want you to achieve your goals.
To Dennis Whelan, founder of The Whelan Group, higher education marketing is more than a career choice - it's his passion, and he has spent over 30 years working with colleges and universities to develop creative ways to communicate.
In 2008, Brad Moore and Zoom IM became a vital part of TWG's cooperative team of creative professionals. Within two years, The Whelan Group established relationships with over 80 client institutions and successfully positioned itself as an aggressive and innovative marketing firm with a wide breadth of marketing solutions.
Ask Scott Novak about the secret to successful enrollment and he'll tell you that personalized communication is the best way engage your prospective students.
Copyright © 2006 - 2011 TWG Solutions, LLC is a Teakwood Capital company. All rights reserved.
Sitemap | Privacy
