
A photo from Kalamazoo College’s award-winning viewbook. ©2010 TWG Plus
Recently, we were recognized for some of the creative publications and recruitment marketing campaigns we developed for our higher education clients in 2010.
The Annual Higher Education Advertising Awards are the largest, annual competition of it’s kind in the US.
In addition to being among the 17 entries (out of 2,500) picked as “Best of Show,” TWG Plus (formerly The Whelan Group) received two gold, a silver, and five merit awards!
Here’s an interactive reproduction of some of the award-winning pieces from this year’s competition:
Other awards TWG Plus received…
- Gold: University of Oklahoma’s search marketing postcard
- Silver: Arizona State University’s W.P. Carey School of Business’s new media campaign, which was comprised of a series of online banners.
- Merit: Arizona State University’s W.P. Carey School of Business’s corresponding outdoor advertising – recently spotted in Phoenix!
- Merit: Kalamazoo College’s viewbook, Rhodes College’s Search campaign, along with Southwest Baptist University’s Search marketing campaign.
“We are excited about the recognition of our creative work by the Higher Education Marketing Report,” said Scott Novak, Executive Vice President of TWG Plus.
“Marymount Manhattan College’s viewbook truly is a groundbreaking publication; however, its success is more evident in the application increase they have achieved. This is indicative of how we gauge ourselves as a company – awards are nice, but our success lies in achieving client goals.”
We would like to express our gratitude to the judges, everyone involved, and to all of our colleagues who participated in this year’s competition.